When “Pretty Good Copy” Isn’t Good Enough

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Mike

“I’m judging a lot more than wins and losses.”

And with that, the general manager of the Cleveland Cavaliers (NBA) fired his head coach.

To bring you up to speed, in case pro basketball isn’t your thing, the Cavaliers currently have the best record in their conference.

The team, led by LeBron James, is the biggest draw in a sports-obsessed city. Cleveland hasn’t won a championship in any sport for 50+ years.

Which puts a whole lotta pressure on the ownership to produce. Anything less than hoisting a trophy in June is failure.

Continue reading at Business 2 Community.

 

 

 

Mike Devaney is a conversion copywriter who helps membership sites reduce churn. He's available for hire at mikedevaney.com/contact.

7 thoughts on “When “Pretty Good Copy” Isn’t Good Enough”

  1. I don’t think the title of your article matches the content lol. Just kidding, mainly because I had some doubts after reading the article.

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